SEG Pop Up Media Walls

A pop up media wall gives your trade show stand, retail pop-up or launch a branded backdrop that packs into a carry bag and assembles without tools. The range covers six SEG fabric products: straight and curved walls, a TV and shelf display, an LED showcase and two portable promotional counters. Compare them below and request a free design proof.

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800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience
SEG Pop Up Media Walls

6 products

Popup SEG Backlit Counter

Popup SEG Backlit Counter

$1,479
SEG Popup Straight Media Wall

SEG Popup Straight Media Wall

$1,081
SEG Popup Display with TV Mount & External Shelves

SEG Popup Display with TV Mount & External Shelves

$1,512
SEG Popup Counter

SEG Popup Counter

$1,064
SEG Popup - Internal Showcase with Recessed LED Ring

SEG Popup - Internal Showcase with Recessed LED Ring

$1,342
SEG Popup Curved Media Wall

SEG Popup Curved Media Wall

$1,670
800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience

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Not sure which display fits your booth?

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What our customers say

4.9from 7,200+ reviews
These are great, I love the light box and the ability to change the screens with in seconds to make it more user friendly.
Scott CrossUSA
My first time using Backdrop source and so far they have been a pleasure to work with. They have been extremely helpful throughout the process. Definitely give them a chance.
James ShevlinUSA
Wow! My banner added new life to my exhibition. The quality of the print was great and the cool bag that the pieces came in made it even more professional.
Merze Tate ExplorersUSA
I cannot thank you all enough! The backdrop arrived today and the front and back look beautiful! The colors are crisp and rich and look far better than I had expected! I will go nowhere else for future work! Backdropsource is the best! A+A+A+
Robert .BUSA
Customer service above and beyond. Product better than what was pictured via the website. Top notch service, I received it within a week WITH standard free delivery. Only using them from now on.
Josh NevilleUSA

What is an SEG pop up media wall?

An SEG pop up media wall is a collapsible frame dressed with a printed fabric graphic. SEG stands for silicone edge graphic. A thin silicone strip is sewn around the edge of the fabric and pressed into a channel in the frame. This pulls the print taut, so it looks smooth and seamless rather than hung, clipped or taped on.

Compared with a roll-up banner or an older pop-up with separate panels, a tension fabric display stand gives you a larger, wall-like backdrop with no visible joins across the print. It photographs cleanly at launches and media events, and it looks more substantial on a busy trade show floor. That matters when your stand sits beside established exhibitors with larger budgets and custom builds.

Every graphic in this range is printed by dye-sublimation, which bonds the ink into the fabric fibres rather than leaving a coating on the surface. PVC-free fabric options, such as 600D eco polyester, are available if your organisation prefers to avoid vinyl at events or has sustainability targets to meet.

Should I choose a straight or curved pop up display?

The SEG Popup Straight Media Wall suits shallow spaces and stands placed against a venue wall or shell scheme. It gives you the largest flat surface for logos, step-and-repeat patterns and photo backdrops. It is also the simplest shape to plan artwork for, because nothing wraps or bends out of sight from the front.

The SEG Popup Curved Media Wall bends gently towards visitors. This helps on open floor space and corner stands, where you want the display to read clearly from more than one angle. A curved pop up display also looks more architectural in photos and naturally frames a presenter, product table or counter placed in front of it.

If you are unsure, start with your stand footprint and the direction people will approach from. Measure the depth you can spare behind any counter or table, then check the frame dimensions on each product page before requesting a proof. That way your choice is based on real measurements rather than guesswork on the day.

Which trade show display wall can hold a TV or products?

The SEG Popup Display with TV Mount & External Shelves combines a branded back wall with a screen position and shelving on the front. It suits exhibitors who run looping video, demonstrations or slide presentations. It also lets you place samples, brochures or awards at eye level without hiring or carrying a separate shelving unit.

Before ordering, compare the screen size and weight limits listed on the product page with the TV you plan to use. Design your artwork so that headlines, logos and contact details are not hidden behind the screen or shelves once everything is mounted, and keep the most important messages clear of those areas.

The SEG Popup - Internal Showcase with Recessed LED Ring is built to display a product inside the wall itself. The recessed lighting draws the eye to a hero item such as a bottle, device or piece of jewellery. It is a strong pop up exhibition display for launches, retail pop-ups and premium brands that want a gallery feel.

Do I need a portable trade show counter with my display?

A counter gives staff a natural place to stand, greet visitors and keep a laptop, card reader or brochures within reach. It also adds a second branded surface at the front of the stand. Pairing a pop up trade show counter with a media wall creates a complete booth look without hiring furniture from the venue.

The SEG Popup Counter uses the same fabric graphic approach as the walls, so its print sits smooth and taut. You can design both graphics together for a consistent look across your stand. It works well as a portable promotional counter for expos, sampling days, registration desks and in-store activations.

The Popup SEG Backlit Counter adds lighting behind the fabric, so the front panel glows and stands out in dim halls or at evening events. Choose the backlit version if visibility from across the room matters most. Choose the standard counter if your venue is well lit and you would rather keep the setup simple.

How do you transport and set up a pop up media wall?

Each display arrives complete with the frame, printed graphic and a carry bag, so you do not need any extra parts just to stand it up. Assembly is tool-free. You put the frame together, then fit the fabric by pressing its silicone edge into the channel around the frame until the graphic sits tight.

Because the graphic is fabric, it folds into the bag rather than needing flat transport like rigid panels. Check the packed size and weight on each product page if you are flying, using a small car or carrying it up stairs. Allow time for a practice build before your first event so the setup feels familiar on the day.

If a print error occurs, the graphic is reprinted free. Unused frames and accessories can be returned within seven days, which offers some reassurance if you are a first-time exhibitor still settling on the right format for your stand.

How do artwork proofs and production work for these displays?

Every order starts with a free 2D design proof, with unlimited revisions and no obligation to buy. Nothing is printed until you approve it. This means you can check logos, spelling, colour placement and how the design sits around a TV, shelf, showcase or curve before committing.

Production starts within 24 business hours of proof approval, which helps when your event date is close. Agency buyers can use the same proof to get sign-off from clients. Once you own a frame, you can order replacement graphics for it, so a rebrand or new campaign only needs a fresh print rather than new hardware.

Backdropsource has made custom printed fabric displays since 2004 and has delivered more than 100,000 custom products. The team is used to tight event timelines and to first-time exhibitors who are still learning the terminology, and can help you work out which format suits your stand.

ProductTypeKey featureBest for
SEG Popup Straight Media WallDisplay wallStraight full-width fabric backdropPhoto walls and stands against a wall or shell scheme
SEG Popup Curved Media WallDisplay wallCurved fabric backdropOpen-floor and corner stands
SEG Popup Display with TV Mount & External ShelvesDisplay wallScreen mount and external shelvingVideo demos, samples and brochures
SEG Popup - Internal Showcase with Recessed LED RingDisplay wallRecessed LED-lit product showcaseProduct launches and hero items
SEG Popup CounterCounterFabric graphic wrapped counterRegistration desks, sampling and greeting visitors
Popup SEG Backlit CounterCounterLighting behind the fabric graphicDim halls and evening events

Frequently Asked Questions

Is a pop up media wall better than a roll-up banner? +
For a branded back wall, yes. A pop up media wall gives you a much larger, seamless fabric surface that fills the back of a stand and works as a photo backdrop. A roll-up banner is narrower and suits supporting messages. Many exhibitors use a media wall as the main backdrop and add banners or a counter for extra information.
Is SEG the same as a tension fabric display? +
SEG is one type of tension fabric display. Both use printed fabric pulled tight over a frame. SEG specifically uses a silicone strip sewn around the graphic's edge that pushes into a channel in the frame, which gives a crisp, frameless-looking finish and lets you swap graphics on the same frame.
Which pop up display is best for a small trade show booth? +
For a small booth, the SEG Popup Straight Media Wall paired with the SEG Popup Counter is usually the most practical choice. The straight wall uses minimal depth against the back of the stand, and the counter gives staff a front-of-booth base. Check frame dimensions on each product page against your allocated floor space before ordering.
Can I use the straight and curved media walls together? +
Yes, you can position a straight and a curved media wall side by side to build a larger or L-shaped backdrop. Request your design proof for both pieces together so the artwork, colours and logo placement line up across the two displays and look like one planned stand rather than separate purchases.
Does the backlit trade show counter need a power point? +
Yes, the Popup SEG Backlit Counter's lighting needs power to glow, so confirm with your venue or event organiser that a power outlet is available at your stand. Many expos require power to be booked in advance. Without power, the counter still shows its printed fabric graphic but loses the illuminated effect.
What can I display in the LED showcase media wall? +
The SEG Popup - Internal Showcase with Recessed LED Ring is designed for a single hero product or a small group of items, such as bottles, devices, cosmetics or jewellery. Check the showcase opening size on the product page against your product, and design the surrounding artwork so it leads the eye towards the lit display.
Can I order a matching counter and media wall design? +
Yes. You can order a media wall and a counter together and ask for a single design proof covering both. This lets you check that logos, colours and messages work as a set before anything is printed, so your stand looks consistent in person and in event photos.