Wall-Mounted SEG Fabric Frames

Wall mounted SEG fabric frames give your reception, showroom or office wall a large, smooth branded graphic with no visible fixings. Choose from six non-backlit depths, from a slim 20mm profile to a bold 120mm box, and swap the printed fabric whenever your branding changes. Compare the depths below, then request a free design proof with no obligation.

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800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience
Wall-Mounted SEG Fabric Frames
800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience

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What our customers say

4.9from 7,200+ reviews
These are great, I love the light box and the ability to change the screens with in seconds to make it more user friendly.
Scott CrossUSA
My first time using Backdrop source and so far they have been a pleasure to work with. They have been extremely helpful throughout the process. Definitely give them a chance.
James ShevlinUSA
Wow! My banner added new life to my exhibition. The quality of the print was great and the cool bag that the pieces came in made it even more professional.
Merze Tate ExplorersUSA
I cannot thank you all enough! The backdrop arrived today and the front and back look beautiful! The colors are crisp and rich and look far better than I had expected! I will go nowhere else for future work! Backdropsource is the best! A+A+A+
Robert .BUSA
Customer service above and beyond. Product better than what was pictured via the website. Top notch service, I received it within a week WITH standard free delivery. Only using them from now on.
Josh NevilleUSA

What is a wall mounted SEG fabric frame?

SEG stands for silicone edge graphic. Your design is printed onto fabric, then a thin silicone strip is stitched around its edge. That strip presses into a narrow channel running around the frame, pulling the fabric smooth and taut across the face. Once the frame is fixed to the wall, the result looks like a single seamless panel, with no clips, screws or eyelets on show.

Because the graphic and frame are separate, a SEG fabric wall display behaves differently from a printed board or canvas. The frame stays on the wall for years, while the fabric can be pressed out and replaced when a campaign ends, a logo changes or a showroom is refreshed. That makes SEG graphics popular in receptions, boardrooms, retail fit-outs and offices across Melbourne, Sydney and other Australian cities.

Every product in this collection is a non-backlit wall-mounted frame, so the graphic is lit by the room around it rather than from inside. These wall mounted fabric frames share the same principle and differ only in depth, from the slim 20mm frame to the 120mm box frame. Choosing the depth is therefore the main decision, and it shapes how the finished wall looks.

Which SEG frame depth should I choose for my wall?

The 20mm and 40mm frames sit closest to the wall. They suit corridors, meeting rooms and compact reception areas where people walk past at close range, and they read almost like a printed surface. If you want a clean, flush finish that does not compete with the surrounding fit-out, these slim profiles are the safest choice.

The 60mm and 80mm frames are the middle ground. They project far enough to cast a soft shadow line, which gives the graphic more presence on a plain painted wall, yet they still feel restrained in an office setting. Many buyers who are unsure between slim and deep settle here, particularly for medium and larger graphics.

The 100mm and 120mm frames create a deep box effect with a clear shadow around the edge. They give a large feature wall the weight of a fitted panel and hold their own in high-ceilinged showrooms, foyers and open-plan spaces viewed from a distance. A deeper frame also stops a big graphic looking like a poster stuck to the wall.

If you are fitting several fabric wall display frames along one wall, keep them all at the same depth so the edges line up and the shadow lines match. Where a single frame hangs alone, it is worth taping out its outline and viewing it from the doorway before deciding, as depth reads very differently on paper than in the room.

Do fabric wall graphics look professional up close?

Yes, provided the print and tension are right. The graphics are produced by dye-sublimation, where ink is bonded into the fabric fibres instead of sitting on top, so colours stay vivid and gradients smooth without a plasticky surface. The woven finish also softens reflections, which helps under bright office lighting or near windows, where glossy boards and vinyl often show glare.

The silicone edge keeps the fabric stretched evenly from every side, which is why a well-made SEG panel shows no wrinkles or sagging in the middle. Compared with canvas or printed boards, the edge detail looks cleaner and the frame is hidden behind the graphic, giving the tailored finish that clients and visitors associate with a professional fit-out.

If sustainability matters to your business, PVC-free fabric options are available, including 600D eco polyester. And because only the fabric needs replacing when your branding moves on, you are not discarding a whole display each time, which keeps future updates simpler and reduces waste over the life of the frame.

How do you install a wall mounted SEG frame and change the graphic?

Your display arrives complete with the frame, printed graphic and carry bag, and the frame itself assembles without tools. Fixing it to the wall is the one step that needs a drill. Use fixings that suit your wall, such as screws into timber studs or masonry anchors in brick and concrete, and check the wall can carry the weight of larger frames.

Many office managers handle smaller frames in-house, while larger feature walls are often fitted by a builder, handyman or the shopfitter already working on the space. Whoever installs it, measure carefully and use a level, because an SEG frame shows any tilt clearly once the graphic is in place. Fitting the frame first and inserting the fabric afterwards makes the job easier.

To change the graphic, start at a corner and pull the silicone edge out of its channel, then press the new fabric in, working around the frame so the tension stays even. Nothing comes off the wall. Replacement graphics can be ordered for an existing frame, so a rebrand or seasonal campaign only means a new print, not new hardware.

What do I need to order a custom SEG wall display?

You do not need finished artwork to get started. Send your logo, brand colours and a rough idea, and the design team will prepare a free 2D design proof with unlimited revisions and no obligation to buy. The proof is also an easy way to share options with a manager or colleague before anyone commits.

Nothing is printed until you approve the proof, and production starts within 24 business hours of approval. If a print error occurs, the graphic is reprinted free, and unused frames and accessories can be returned within seven days, which reduces the risk of ordering the wrong depth for your wall.

Backdropsource has been making custom printed fabric displays since 2004, with more than 100,000 custom products delivered. To get started, compare the six depths in this collection, open the product pages for full specifications, then request your free proof or a quote with your wall measurements and chosen depth.

ProductFrame depthLook on the wallWell suited to
Non-Backlit Wall-Mounted SEG Fabric display - 20mm Depth20mmSlimmest, almost flushCorridors, meeting rooms, tight reception areas
Non-Backlit Wall-Mounted SEG Fabric display - 40mm Depth40mmSlim with a subtle edgeOffices and receptions viewed up close
Non-Backlit Wall-Mounted SEG Fabric display - 60mm Depth60mmSoft shadow lineGeneral office and reception walls
Non-Backlit Wall-Mounted SEG Fabric display - 80mm Depth80mmNoticeable presence, still restrainedMedium to large branded graphics
Non-Backlit Wall-Mounted SEG Fabric display - 100mm Depth100mmDeep box with clear shadowShowrooms and large feature walls
Non-Backlit Wall-Mounted SEG Fabric display - 120mm Depth120mmDeepest, bold panel effectFoyers, high ceilings, walls viewed from a distance

Frequently Asked Questions

What does SEG mean on a fabric frame? +
SEG means silicone edge graphic. It describes the thin silicone strip stitched around the printed fabric, which pushes into a channel in the frame to hold the graphic tight. The term is used across the signage industry, so SEG graphics or SEG frames simply refer to this tension fabric system rather than a particular brand or material.
Are wall mounted SEG fabric frames backlit? +
No, every frame in this collection is non-backlit, so the graphic relies on the room's lighting. That suits most offices and receptions, which are already well lit. If you want the image to glow from within, look at the SEG lightbox range instead, which uses backlit frames and fabric designed to let light pass through evenly.
Can I fix an SEG fabric frame to plasterboard? +
Yes, but fix into the timber or metal studs behind the plasterboard, or use heavy-duty anchors rated for the load. Smaller, slimmer frames are light, while larger and deeper frames carry more weight, so studs are the better choice. If you are unsure what sits behind the wall, ask your builder or fit-out contractor to confirm before drilling.
Is an SEG frame better than a canvas print for an office wall? +
For large branded graphics, an SEG frame usually gives a cleaner result than canvas. The fabric is stretched evenly with no visible fixings, the frame stays hidden behind the print, and you can replace just the graphic when branding changes. Canvas suits artwork and smaller decorative pieces, but restretching or reprinting it is far less convenient for regular updates.
Can I hang several SEG fabric frames side by side? +
Yes, and it works well for long walls, product zones or a series of campaign images. Choose the same depth for every frame so the edges and shadow lines align, use a level when fixing, and supply artwork for each panel. If your design spans several frames, mention this when requesting your proof so the layout can be split correctly.
How often can I change the graphic in an SEG frame? +
As often as you like, because the silicone edge is designed to be removed and refitted. Swapping is quick, needs no tools and the frame stays on the wall. Many businesses update graphics for campaigns, product launches or seasonal promotions, keeping earlier fabrics rolled and stored so they can go back up later.
Which SEG frame depth is best for a reception wall? +
For most reception walls, a 60mm or 80mm frame strikes a good balance between a neat profile and visible presence. In a compact reception where visitors stand close, the 20mm or 40mm frame keeps things tidy. In a large, high-ceilinged foyer seen from across the room, the 100mm or 120mm frame gives the graphic more weight.